May 6, 2009 
Affiliate marketing can be done responsibly and with integrity; it can also be done via selling out. Five warning signs you’ve lost the moral highground and how to turn it around to effectively market affiliate products. Hint: Doing it right pays better than whoring.
Reader Advisory: This article uses the word “whore.” A lot.
Read the full article → May 1, 2009 
Online marketing doesn’t happen in a vacuum. While web publishers deserve (and need) to earn income from the work they do, there will always be ethical considerations during the process of monetizing a blog or niche site. Direct advertising and contextual advertising are discussed in part one of this series.
Read the full article →